Aether Apparel's new Los Angeles Outpost has a commercial freezer set to 9 degrees in it so you can properly test the jackets even when it's 80 degrees outside! Here's a peek into the new store in the front of their HQ. featured post *NOTCOT

Aether Apparel's new Los Angeles Outpost has a commercial freezer set to 9 degrees in it so you can properly test the jackets even when it's 80 degrees outside! Here's a peek into the new store in the front of their HQ.

November 7th, 2013

Just back from checking out Aether Apparel's new outpost in Los Angeles in the front of their headquarters! Tucked away at 6100 Melrose Ave. between the reception and actual warehouse (yes, where your packages are coming from when you place an order online!) you can find their full collection of styles to try on and touch in person. And being LA, since it's not often winter weather, shopping for snow ready coats isn't always the easiest! So of course they have installed a commercial freezer running at 9 degrees for you to hop in to. Being over 80 degrees today, I must admit, it was a refreshing change from the heat! So take a look at the store below ~ love their design details and seeing sketches and samples behind the design process on display!

It's easy to miss if you're not looking for the green covered black corner at 6100 Melrose Ave....
Pop in to the snowy wonderland of powder ready winter wear! they are branching out a bit from their signature black, grey, navy palette ~ but these gorgeous hues are definitely unmissable out on the mountain. On details - see that orange Anorak to the left? That zip on the side is genius, making this pull over far easier to get on and off!
On the left of the anoraks you see boxes getting ready to be shipped ~ to the right, the door to the warehouse!
Into the freezer to test how warm the jackets will keep you!
I couldn't resist popping in (with a jacket of course) - 9 degrees is frigid. And don't worry, there's a huge button to let you out.
Here's the ladies side of the store ~ in bright yellow is the new Elevation jacket i fell for. Waterproof, Wind resistant, Seam sealed, and Snow + Mountain ready, I can't wait to try it out in Utah this winter!
On the Men's side ~ here's the new Highline ~ perfect to keep you cozy and warm with 300 grams of primaloft one.
Along with their products, the store also carries quite a few of their favorites that complement the lifestyle ~ from wallets and sunglasses, to motorcycle helmets and books, and far more.
Lovely display of the design and inspiration between the fall/winer '13 line. From sketches to samples, it was fascinating to see.
Lots of Gestalten love around the shop.
Peeking into the dressing room exposed a super comfy corner chair.
Trying on the Elevation jacket - the Glacier blue is even more gorgeous in person, and the cuff velcro lines and the liner with thumbholes are some of my favorite details. Next to me, Shawn tried on the new Nimbus 3-in-1 which is apparently flying off the shelves! It's designed to be "A multifunctional city jacket and vest combo, the Nimbus is a 3-in-1 systems piece that lets you adapt as the weather changes."
The pocket detailing on the Nimbus 3-in-1 is beautiful ~ the flaps aren't add ons, notice the way they are cut from the same piece of cloth as the main shell? And the design is fully seam sealed, so you'll be staying very dry.
Fun bench that looks like an old ski lift that evolved...
Show more posts!
Loading...
notcouture Post:11028
notcouture Post:11027
notcouture Post:11026
notcouture Post:11025
notcouture Post:11024
notcouture Post:11023
notcouture Post:11022
notcouture Post:11021
notcouture Post:11020
notcouture Post:11019
notcouture Post:11018
notcouture Post:11017
notcouture Post:11016
notcouture Post:11015
notcouture Post:11014
notcouture Post:11013
notcouture Post:11012
notcouture Post:11011
notcouture Post:11010
notcouture Post:11009
notcouture Post:11008
notcouture Post:11007
notcouture Post:11006
notcouture Post:11005
notcouture Post:11004
notcouture Post:11003
notcouture Post:11002
notcouture Post:11001
notcouture Post:11000
notcouture Post:10999
notcouture Post:10998
notcouture Post:10997
notcouture Post:10996
notcouture Post:10995
notcouture Post:10994
notcouture Post:10993
notcouture Post:10992
notcouture Post:10991
notcouture Post:10990
notcouture Post:10989
tasteologie Post:82870
tasteologie Post:82869
tasteologie Post:82868
tasteologie Post:82867
tasteologie Post:82866
tasteologie Post:82865
tasteologie Post:82864
tasteologie Post:82863
tasteologie Post:82862
tasteologie Post:82861
tasteologie Post:82860
tasteologie Post:82859
tasteologie Post:82858
tasteologie Post:82857
tasteologie Post:82856
tasteologie Post:82855
tasteologie Post:82854
tasteologie Post:82853
tasteologie Post:82852
tasteologie Post:82851
tasteologie Post:82850
tasteologie Post:82849
tasteologie Post:82848
tasteologie Post:82847
tasteologie Post:82846
tasteologie Post:82845
tasteologie Post:82844
tasteologie Post:82843
tasteologie Post:82842
tasteologie Post:82841
tasteologie Post:82840
tasteologie Post:82839
tasteologie Post:82838
tasteologie Post:82837
tasteologie Post:82836
tasteologie Post:82835
tasteologie Post:82834
tasteologie Post:82833
tasteologie Post:82832
tasteologie Post:82831
liqurious Post:12569
liqurious Post:12568
liqurious Post:12567
liqurious Post:12566
liqurious Post:12565
liqurious Post:12564
liqurious Post:12563
liqurious Post:12562
liqurious Post:12561
liqurious Post:12560
liqurious Post:12559
liqurious Post:12558
liqurious Post:12557
liqurious Post:12556
liqurious Post:12555
liqurious Post:12554
liqurious Post:12553
liqurious Post:12552
liqurious Post:12551
liqurious Post:12550
liqurious Post:12549
liqurious Post:12548
liqurious Post:12547
liqurious Post:12546
liqurious Post:12545
liqurious Post:12544
liqurious Post:12543
liqurious Post:12542
liqurious Post:12541
liqurious Post:12540
liqurious Post:12539
liqurious Post:12538
liqurious Post:12537
liqurious Post:12536
liqurious Post:12535
liqurious Post:12534
liqurious Post:12533
liqurious Post:12532
liqurious Post:12531
liqurious Post:12530
notventures Post:7825
notventures Post:7824
notventures Post:7823
notventures Post:7822
notventures Post:7821
notventures Post:7820
notventures Post:7819
notventures Post:7818
notventures Post:7817
notventures Post:7816
notventures Post:7815
notventures Post:7814
notventures Post:7811
notventures Post:7810
notventures Post:7809
notventures Post:7808
notventures Post:7806
notventures Post:7805
notventures Post:7804
notventures Post:7803
notventures Post:7802
notventures Post:7801
notventures Post:7800
notventures Post:7799
notventures Post:7798
notventures Post:7797
notventures Post:7796
notventures Post:7795
notventures Post:7794
notventures Post:7793
notventures Post:7792
notventures Post:7791
notventures Post:7789
notventures Post:7788
notventures Post:7786
notventures Post:7785
notventures Post:7784
notventures Post:7783
notventures Post:7782
notventures Post:7780
Federated Media Publishing - Home - Copyright NOTCOT INC 2006-2016 - Privacy Policy