W Hotels bring the Alps to London with Republic of Verbier, 17 days of alpine themed fun ahead of the December 1st launch of W Verbier in the Swiss Alps, complete with a gondola, furs and fireplaces. featured post *rugenius

W Hotels bring the Alps to London with Republic of Verbier, 17 days of alpine themed fun ahead of the December 1st launch of W Verbier in the Swiss Alps, complete with a gondola, furs and fireplaces.

October 25th, 2013

Ahead of the launch of the W Hotel Verbier, W is bringing a bit of the Alps to London. Tonight marked the opening of the playfully restyled Leicester Square hotel. More photos below!

Transported from Leicester Square, London to...the Swiss Alps?
The foyer was contained a W-styled gondola turned photo booth.
Arriving on the first floor to snow-covered evergreens.
Reindeer throws, fireplaces and the silhouette of the Alps turned the bar upstairs into a bit of the Alpine experience.
The bar made into a cozy post-skiing retreat, with throws, furs and fireplaces.
The hotel bar with an icy twist.
The night's cocktails were a Republic of Verbier Trilogy, with a cocktail to represent each of the countries of the Alps:

The French-style Morning Glory Suisse: a blend of Jonny Walker gold label, absinthe, honey, lime juice, fennel seeds and egg white.
The Italian inspired Negro-W-Ski: infused Ciroc vodka with cacao nibs, Campari, Ruby Port, Fernet Branca and chocolate bitters.
The German Jägermeister Ski Breeze: Tanqueray gin, Monet pomme verte, lemon juice, tonic, rosemary and coriander.
Cocktail offerings over the rest of the weeks include some unusual pairings, like Hot Buttered Rum, Grape and Thyme Martinis and more.
Cozy lounge atmosphere inside, the silhouetted Alps and bustling London outside.
Wintry evergreens decorate the exterior of the screening room, which will be showing movies with an Alpine twist over the next fortnight.
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