"Evolution of the Touchdown Dance" - from Wieden+Kennedy New York and ESPN. video post *NOTCOT

"Evolution of the Touchdown Dance" - from Wieden+Kennedy New York and ESPN.

July 26th, 2011

"When the NFL lockout began a few months back, one thing was certain. It would end. Eventually. And finally, happily, that end has arrived. At long last, the NFL lockout is over. Football is back.

To mark this great moment for sports fans, ESPN is celebrating as the players do – with a touchdown dance. But, of course, this isn’t just any ol’ end zone shuffle. It’s an epic compilation of the most iconic touchdown dances in football history. And it features Judson Laipply, whose “Evolution of Dance” is one of the most popular viral YouTube videos of all time with more than 175 million views."

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